Circool and ParentSquare Partner to Help Schools Keep Families Informed, Connected, and Ready to Act

Event invitations and updates can now be delivered through ParentSquare, giving families quick access to Circool for secure QR code entry.

Birmingham, Ala. and Santa Barbara, Calif.—June 14, 2026—Circool, a K–12 school safety and operations platform, today announced a new partnership with ParentSquare, the leading family engagement infrastructure for K-12 districts. Together, the companies are helping schools centralize family communication while making school events, entry workflows, and family response processes more organized and secure.

School communication plays a critical role in family engagement. When families know what is happening, where to go, and what action is needed, they are more likely to show up, participate, and feel connected to their school community.

But for busy families, keeping up with school life can be a challenge. Event invitations, schedule changes, student check-in/out updates, field trip details, emergency instructions, and arrival information can quickly become scattered across too many places.

This partnership helps simplify that experience.

With Circool and ParentSquare, schools can begin sending event invitations and updates through ParentSquare, including a direct link to Circool where families can quickly access their Circool QR code and entry instructions. ParentSquare supports clear, unified school-home communication. Circool supports secure, organized workflows when families arrive, respond, or need to take action.

“At Circool, we believe strong schools build strong communities,” said Jason Routson, CEO of Circool. “As a parent, I know keeping up with everything happening at school takes real diligence with events, schedule changes, student check-in and check-out, and the moments when schools need families to respond quickly. Families want to be involved and informed, but they need communication to be clear and simple. This partnership with ParentSquare helps schools bring more of that communication into a platform families already use and trust, while Circool helps support the secure workflows behind those moments.”

This is just the beginning. Schools using both ParentSquare and Circool have asked for a more connected experience, and this partnership is an important first step. As schools continue working to consolidate systems and reduce communication noise for families, Circool and ParentSquare see meaningful opportunities to better connect school-home communication with the secure workflows schools depend on. 

“ParentSquare and Circool share a commitment to helping schools build stronger connections with families,” said Anupama Vaid, President and Founder of ParentSquare. “Together, we’re helping schools support a more centralized communication experience while connecting important updates to the workflows that families and schools rely on every day.” 

For school administrators, the partnership creates a better experience for families and staff. For safety and technology leaders, it brings together trusted school-home communication with secure school workflows connected to the school’s main platform, helping ensure communication and entry processes follow the district’s source of truth.

“Families want to be involved in their schools, but they need communication to be simple, clear, and easy to act on. Connecting ParentSquare and Circool helps schools create a better experience from the moment a family receives an invitation to the moment they arrive on campus,” said Suzan Brandt, Director of Technology for Mountain Brook Schools. “It supports the kind of school community we all want to build where families feel informed, welcomed, and schools can still manage access safely.”

Both Circool and ParentSquare are focused on helping schools build stronger relationships with families. Circool believes that work accelerates when like-minded companies come together around a shared purpose: helping schools communicate clearly, welcome families well, and strengthen the communities they serve.

The Circool and ParentSquare partnership is available now for participating schools.

About Circool

Circool is a K–12 school safety and operations platform that helps schools securely manage guests, events, student check-in/out, and reunification all with built-in SIS integration. Built with schools in mind, Circool supports safer, more welcoming school experiences by connecting secure entry workflows with the systems districts already rely on. Circool is based in Birmingham, Alabama, and serves schools across the Southeast.

About ParentSquare

ParentSquare is the leading family engagement infrastructure helping K-12 districts nationwide reach every family with an award-winning, all-in-one communication platform. Reaching over 22 million students, ParentSquare helps districts consolidate disconnected tools and outdated communication systems with personalized messaging, websites, forms, payments, attendance solutions, and more—in one easy-to-use platform. With powerful features for achieving 100% contactability, two-way translation into 190+ languages, and purpose-built AI enhancements, ParentSquare empowers districts to invite every family to be involved in their student’s education, no matter their home language or the device they use.

Recognized for growth and innovation by Inc. 5000, GSV 150, and more, ParentSquare was founded in 2011 in Santa Barbara, California. Learn more at parentsquare.com.