ParentSquare Releases New Attendance Team Blueprint to Help Schools and Districts Act Early and Drive Ongoing Attendance Improvement
New best practice guide helps schools strengthen attendance habits through early intervention, team coordination, and family-centered communication
Santa Barbara, Calif.—Jan. 15, 2026—ParentSquare, the trusted leader in school-home engagement, has released The Attendance Team Blueprint, a practical guide designed to help schools and districts build effective attendance teams and take early, coordinated action to improve student attendance.

For many schools, the start of a new term can be a critical moment for attendance, particularly after an extended break. Small disruptions in routines can quickly turn into patterns, and absences can compound over time without early intervention. Schools and districts need clear systems in place to reconnect with families, identify barriers early, and support students before attendance challenges escalate.
“Attendance improvement starts with connection and follow-through,” said Anupama Vaid, President and Founder of ParentSquare. “Schools want to reach families early, understand what students really need, and act with empathy, but that work is hard to sustain without clear roles and shared systems. This guide gives teams a practical blueprint to start strong, work together, and support students more effectively.”
Developed with insights from district leaders, attendance teams, and ParentSquare’s Senior Director of Product, chronic absenteeism expert Alex Meis, The Attendance Team Blueprint outlines how schools and districts can move from reactive attendance monitoring to proactive, team-based strategies. The guide emphasizes early outreach, clear roles, and consistent routines that make follow-through easier across the school year.
To build an effective attendance team, the guide addresses:
- Defining staff roles across schools and districts
- Aligning teams around goals, data, and expectations
- Using MTSS to act early and equitably with tiered attendance strategies
- Tracking outreach, ownership, and progress to improve follow-through
- Ready-to-use planning tools, including a 30-day launch plan, goal worksheet, and audit checklist
The guide also highlights how districts are using ParentSquare Attendance Plus to support this work by combining attendance data, communication, and intervention tracking on a single platform, helping teams spend less time managing information and more time supporting students and families through timely, two-way communication.
To download The Attendance Team Blueprint, click here.
About ParentSquare
ParentSquare is rooted in the belief that when families are involved, students thrive. Our all-in-one family engagement platform for K-12 schools brings together communications, attendance, forms, payments, and websites to simplify how schools and families connect and take action. ParentSquare Intelligence, the AI and data layer built into ParentSquare, turns engagement and attendance data into insights that guide proactive outreach, so districts can offer families the right support at the right time. We help schools reach the parents and guardians of more than 22 million students in 190+ languages through the channels families prefer, including app, text, email, and phone. Over 42,000 schools in all 50 states use ParentSquare to build trust with families and save staff time, and it consistently ranks among the top five free apps in the U.S. Learn more at ParentSquare.com.

