What does district communications look like right now in our new normal? How do you execute a plan and move from reactive to proactive? How does equity factor into a successful communication plan?
Find out what’s working, what’s changed, and what leadership communication looks like in our brave new world from leading K-12 superintendents.
Topics explored:
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How have your leadership and communication approaches shifted over the past eight months? What has remained the same?
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How do you prepare for and lead conversations with stakeholders, while validating vastly different viewpoints? How do you weather the inevitable stakeholder dissatisfaction?
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How are you supporting communications with one clear voice?
Is there consistency in message across your district, and how did you get there? -
How are you communicating with your hardest-to-reach families?
What’s working best and what does equitable communication look like?
Panelists include:
Jerry Almendarez, Superintendent
Santa Ana Unified School District
Dr. Sonia Llamas, Assistant Superintendent
School Performance and Culture
Santa Ana Unified School District
Dr. Doug Kimberly, Superintendent
Lake Elsinore Unified School District
Dr. Emy Flores, Superintendent
Evergreen School District
Dr. Daisy Morales, Assistant Superintendent Educational Services
Salinas City Elementary District
This exciting panel discussion was moderated by Heather McGowan, President of Sounding Board Marketing & Communications.
